Denim maker Levi Strauss gets new CEO
Levi Strauss & Co. said Thursday that President and CEO John Anderson will retire in September after 32 years with the denim and casual clothing company. The 60-year-old will be succeeded by Procter & Gamble executive Charles Bergh.
Bergh, 53, is group president of global male grooming for P&G. In his 28 years with the consumer products maker he led the post-acquisition integration of Gillette, worked in Asia spearheading expansion strategies in emerging markets, helped drive the 2010 Old Spice ad campaign and expanded the Gillette Fusion brand to more than 80 markets outside of North America.
Levi Strauss, based in San Francisco, owns the Levi's, Dockers, and Signature by Levi Strauss and Denizen brands. As of Feb. 27, the privately held company operated 482 stores in 31 countries. It reported fiscal 2010 revenue of $4.4 billion.
Proctor Gamble Gillette Merger - News
Proctor & Gamble gained the Duracell brand of batteries after its enormous acquisition of Gillette for $57 billion in 2005. The acquisition brought along the iconic Gillette brand of mostly male grooming products including blades and razors,
The 60-year-old will be succeeded by Procter & Gamble executive Charles Bergh. Bergh, 53, is group president of global male grooming for P&G. In his 28 years with the consumer products maker he led the post-acquisition integration of Gillette,

Unlike his predecessor, AG Lafley, who spent $57 billion in 2005 to acquire Gillette—which last year accounted for more than 10 percent of P&G's $78.9 billion in revenue—McDonald isn't hunting for a big acquisition. Instead, he's counting on myriad
Proctor & Gamble is the consummate consumer products company. P&G operates in three global business units; Beauty and Grooming with products such as Head & Shoulders, Cover Girl, Olay, Pantene, Braun, Gillette, Tampax, and Ivory.
One key move has been toward transforming itself into an enterprise that operates along the lines of fast-moving consumer-goods companies such as Procter & Gamble, Unilever and Nestlé SA—companies that really understand high-volume supermarket
High Margins and Share for P&G's Gillette Business -- Trefis
Increasing Sales of Higher Margin Premium Blades Will Boost Operating Profits
Gillette launched its five-bladed Fusion line in 2006 with a 40% price premium over Mach3, its three-bladed product offering. To entice consumers to use Fusion, P&G rolled out an aggressive marketing campaign supporting the use of Fusion and making older Gillette razor brands seem obsolete.
Under the classic home-grown razor and blade business model, Gillette sold razors at lower prices to a large number of consumers worldwide to entice them to buy Fusion blades in the future.
We believe P&G’s marketing and promotion efforts are paying off as a large number of consumers upgrade to premium razors and blades. We expect the resultant increase in sales for Gillette’s higher priced blades will boost its profit margins.
Proctor Gamble Gillette Merger - Bookshelf
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On October 1, 2005, the merger of the Gillette Company and the Procter & Gamble Company was completed. This merger stands to profoundly affect the ...The invisible edge, taking your strategy to the next level using intellectual property
BusinessWeek articles include: William C. Symonds, “Gillette's Edge: The Secret ... 129 reach that milestone: Procter & Gamble Q4 2007 Earnings Conference ...Surviving M&A, make the most of your company being acquired
Note the case below on the acquisition of Gillette by Procter & Gamble (P&G): Gillette was over 100 years old and very successful, ...An institutional assessment of antitrust policy, the Latin American experience
Procter & Gamble-Gillette acquisition (2004) also involved similar considerations. Procter & Gamble merely acquired Gillette's brand of shaving cream and ...The Economist
If it goes ahead, the deal would be the biggest consumer-goods merger since the $57 billion marriage in 2005 of Procter & Gamble and Gillette, ...Casual Knowledge Directory
Proctor and Gamble Gillette Merger News Coverage - Boston.com
Read complete news coverage of the Proctor & Gamble/Gillette merger from The Boston Globe.
THE MERGER OF PROCTOR & GILLETTE: A STRATEGY NO BRAINER WITH ...
THE MERGER OF PROCTOR & GILLETTE: A STRATEGY NO BRAINER WITH PUBLIC POLICY IMPLICATIONS ... The merger has various advantages from a strategic perspective but ...
Case No COMP/M.3732 - PROCTER & GAMBLE / GILLETTE
4. Gillette is a multinational manufacturer of consumer products, ... a merger between a wholly-owned. subsidiary of the Procter & Gamble Company, Aquarium ...
Business Strategy -- Procter & Gamble Vs. Gillette
How will a merger with Gillette provide a 1 + 1 = 3 effect for P&G? Proctor and Gamble recently completed large restructuring, put new management ...
P&G to buy Gillette in $57B stock deal - Jan. 28, 2005
Procter & Gamble announced the largest acquisition in its history Friday, agreeing to buy Gillette in a $57 billion deal that combines some of the world's top brands ...